With the dawn of the World Wide Web, nearly every business is striving to get on it by building websites. The promise of a greater presence, more visibility, and profits, has resulted in a massive shift in business focus from offline to online. But several websites go live, yet never get to see the desired results, and yet others garner significant success. So, what sets apart a winning website from ones that don’t get anywhere? To succeed, your website needs to cut through the noise and stand out.
Here we’ve provided five steps that will help you build a unique website that stands out from the rest:
Step 1: Devise The Strategy
Before you opt for website development, you need to discover and analyze your company’s goals, mission, the competition, and your customer’s interests. This will help you determine the kind of site you want to build and ascertain what will be the most effective in driving traffic.
Step 2: The First Step To Development
After the completion of the discovery and strategy phase, it’s time to lay the foundation for your site. Hire website developers to layout the blueprint, add functionalities, create wireframes, user pathways, features and more. This will help the design and development teams know what needs to be done.
Step 3: Designing The Site
All the back-end work will go to waste if your site doesn’t have a compelling design. It’s what gives you the ‘edge’ you need to stand apart from the crowd, as it imparts a unique personality to your business. The more creative and visually-appealing your design, the better will be your user conversions.
Step 4: Getting Into Development
The design is lifeless without developers breathing some life into it in terms of function. This phase is the most crucial one and has to be entrusted to the best web development company for good results. Why? No matter how beautiful your site, if it performs poorly then you will lose prospective customers.
Step 5: Quality Testing
Never make the mistake of releasing a glitch, error-prone site out on the web. It’s the fastest way to strike the wrong impression and drive visitors away. Once the website development process is done, you need to subject it to a series of stringent quality tests to make sure it’s nothing short of perfect.
If you’re looking to succeed with your business website, partnering with the right website development company in Singapore can make all the difference. Don’t know who to hire? Choose Openwave, a premier IT corporation with 20+ years of experience.